In 2019, it was reported that 90% of all the data in human history had been created in the last five years. Fast forward to today, and we are generating more data than ever before. But the value of that data remains buried unless you can view and analyse it on an equal plane.
A modern data platform unlocks this value, unleashing the collective power of multiple data sources, to drive greater efficiencies, lower costs, and provide a wealth of actionable insights.
Replacing the traditional model of discrete databases, each collecting data from a different source for a different purpose, a unifying data platform seamlessly integrates all sources for analysis and helps build a three-dimensional picture of how your organisation operates. Not only does this increase productivity, innovation and speed to market, it also enables swift issue resolution and an improved experience for customers.
James Cross
CEO of Colibri Digital
"Tailored to fit your organisation’s maturity and capabilities, our data platform offerings are available as consultancy projects or a managed service. Everything Nasstar builds is well architected, so you can review and improve data processes and privacy methodologies swiftly."
Our expertise
Cloud data platforms help to guarantee decisions are data-driven; ensuring product development and performance can be analysed alongside customer behaviour and marketing activity. These capabilities allow you to assess the end-to-end product lifecycle and identify areas of waste, barriers to purchase, and untapped growth opportunities.
At Nasstar, we know how to optimise data. Our services offer a whole new approach to analytics. We can design and build a platform that brings all your data sources together into a single repository. By combining structured, unstructured, and third-party data, we’ll help you monitor and analyse at scale.
Harnessing real-time analytics, data visualisation, and dashboards, our data platform services unlock a wealth of actionable insights to help you make informed, business-critical decisions.
We help you maximise the power of data
Improve engagement
Gain valuable insights
Enhance products and services
Drive operational excellence
Innovate faster
Unlock cost efficiencies
Why Nasstar?
From CRMs to social media, we'll bring your siloed data together. Nasstar will review your existing data infrastructure and work with you to uncouple dependencies and determine the most appropriate cloud-native storage solution. This may be a data lake or data warehouse that is designed to flex and scale according to your current needs and future goals.
Our experts will help to augment and enrich your data, so it’s optimised for cloud. AI and machine learning will identify trends and anomalies, providing a wealth of actionable insights to drive greater efficiencies and lower costs. And if you need advice, you’ll have access to our 24/7 UK-based support team.
Throughout the process, we’ll work with you to uncover new revenue opportunities, improve customer experience, and drive efficiency across your organisation. We will even show you how to improve data processes and privacy methodologies. Our approach to security, storage, delivery, and governance will keep you competitive.
Data Platforms Service Delivery
FAQs
A modern data platform unlocks the potential of multiple data sources, driving efficiencies, reducing costs, and delivering a wealth of actionable insights. Unlike traditional databases that collect data from different sources for specific purposes, a data platform seamlessly integrates all sources for comprehensive analysis. This unification of data helps build a complete view of your organisation's operations.
While there are applications designed to manage individual aspects of data, a true data platform offers end-to-end data management. These cloud-based solutions can store, analyse and unleash value from vast amounts of information, from transaction data to geotags.
Data platforms connect to various sources and channels through built-in connectors, SDKs, webhooks, and APIs. They ingest and integrate data from multiple locations, including real-time interaction data (behavioural and transactional), marketing campaign data, product data, and customer support data.
For customer engagement, Customer Data Platforms (CDPs) organise this information into unified customer profiles. These profiles are enriched with second and third-party data to fill in missing attributes and provide the latest information. CDPs also incorporate journey orchestration, helping marketers analyse interactions throughout the customer journey and deliver the right messages at the right time through the right channels.
Advanced data platforms can even be used to train machine learning (ML) and artificial intelligence (AI) models for predictive analytics, audience segmentation, and other deep learning tasks.
They are unified data repositories: Data platforms consolidate your data sources into a single repository, enabling better data access, governance, delivery, and security.
They declutter data: By centralising your company and customer information, data platforms eliminate duplicate data, making it more organised and easier for analysts and end users to read.
Powerful insights: High-quality, organised data enables the generation of valuable insights. Real-time analytics, data visualisation, and dashboards can uncover new revenue opportunities, improve customer experiences, and drive efficiency across your organisation.
Effective personalisation: Providing tailored experiences to your customers leads to deeper engagement. Organised, accessible data is the most practical way to achieve this.
They increase efficiency and agility: Data platforms unify data sources to form a comprehensive 360-degree view of your business information. They help develop a future-proof tech stack that adapts to changing market demands.
Better data protection and privacy: In the face of data breaches, maintaining user trust is crucial. Data platforms centralise data and create up-to-date customer profiles in real-time, enhancing security and simplifying audits.
Data management is complex, resource-intensive, and time-consuming, especially when unifying disparate data types housed in various silos, third-party data sources, and on-premise servers. Our team of experts at Nasstar can design and build platforms that consolidate all your siloed data into an easy-to-navigate repository.
Nasstar’s data platform offering covers storage, governance, and security, all optimised for cloud environments. With over 10 years of experience deploying transformative AWS and Azure projects, we can help you unlock a wealth of actionable insights, no matter where you are in your journey.
